Introducing the super tool for brokers, 3PLs, forwarders, & supply chain operators: an all in one control panel for reps we’re calling Bridge.
You can think of Bridge as a connection point between your team and your businesses shared knowledge and task execution. Or like a command deck that directs various AI workers depending on the task at hand.
This is going to radically change the way your teams work.
The Inspiration
Today, sales & operating teams often feel entirely out of control - they’re toggling between several monitors and juggling thousands of calls & emails to serve their customers & make sure freight gets where it needs to go.
A perfect example is that across our brokerage customers, we see that 33% or more of inbound interest on lanes is missed entirely. That’s CRAZY because our customers have often hired an army of people to manage that inbound interest!! Outside of the missed opportunities and missed money, it’s a strong indicator for how overwhelmed people are just keeping the ship afloat.
We want to empower teams to do more - book more, at better rates, with better service - without getting bogged down in the tedious stuff.
We started empowering teams with time by offloading the tedious calls & emails they were making every day.
Now, we’ve gone a step (or several) above automated task execution, to a personal control panel for each employee we call Bridge. Say goodbye to operating across crowded inboxes, a million tabs, & sticky notes. Bridge puts your team in the captain seat: steering the ship, making strategic decisions and problem solving, while a crew of AI workers helps out with the execution.
Tying back into our mission
Why have we built this tool? Ultimately, our goal is to automate operations across the supply chain - increasing efficiency & reducing costs on a global scale. Meaning people all over the world will have faster, cheaper access to goods.
Bridge supports employees in the work they’re already doing every day, taking the “soul-crushing” grunt work out of it so they can do more with their time & more with their minds.
We’re not going to build an efficient supply chain if the people who make the movement of goods possible are burnt out, simply reading & sharing information from an array of systems all day long. There’s no reason a human needs to do that.
Empowering teams with this tool means every member performs like a star employee (& maybe won’t want to quit after a few years).
Feature deep dive
At a high level, Bridge is a portal to an AI crew you can ask questions about customer relationships, communication history, shipments, AND ask to execute tasks for you.
It goes beyond workflow automation & supports your team across all that they do.
Actually, in addition to accessing Bridge, you can access information & execute tasks from wherever you're already working by chatting over slack or teams. The main benefit of accessing the Bridge platform is to visualize all of the information in a set structure.
The crew of AI workers you’ll have access to are powered by the HappyRobot platform you all know & love, leveraging our stellar templates or your custom flows.
Those AI workers will still be handling the automated, regularly scheduled tasks & surfacing that history in Bridge, but there’s also ton of tasks that someone has to decide to do like calling carriers outbound on a particular load. Now, just because the rep should decide what needs to be done, doesn’t mean they shouldn’t get some help. Bridge allows reps to ask clarifying questions to curate the task, and once aligned, go off and execute while you move on to the next important decision.
Here are some absolutely crucial aspects of Bridge that will change the way you’re working:
Consolidated Communication by Shipment
See every inbound & outbound call & email that has occurred in relation to one load or shipment. See at a high level who called, when, & the rate they offered & click into that communication for the recorded conversation and additional data points.
Recommended Carrier by Shipment
Each load/shipment contains a list of potential carriers matched by existing relationships or options captured from previously posted loads. Recommendations can be an exact match or similar match based on origin, destination, & equipment type.
Barge Into Live Web Calls
Monitor live calls & barge in if you want to take over the conversation.
Customer Profiles (Shippers & Carriers)
See profiles for all shippers and carriers you’ve ever been in contact with, whether that’s those you’ve actually run a shipment with or who have otherwise shown interest.
A glimpse into the future
We’ve started this tool with a focus on making sure loads are covered, but we all know there’s so much more to be done. Stay on the lookout for:
- Tracking tab: integrating tracking updates with a live map
- Accounting tab: monitoring POD status & related documentation
- Partnerships: exciting partnerships will provide additional data sources for carrier recommendations, pricing, tracking updates, & more